YOU: Sustainable Beauty Formulas

Get ready to discover all the facets of YOU
“It’s a new dawn, a new day and a new life” for you, and you’re feeling good!

Welcome to a renewed age of self-love and positivity, and the arrival of a healthier, soaring, beautiful spirit called YOU as you reconnect with the world.

This campaign was launched at a pivotal moment when the world was emerging from the COVID-19 pandemic. It was designed to convey a message of hope and a renewed understanding of our collective identity. The initial video served as a teaser for a much larger and comprehensive campaign we developed for our client.

The primary objective of the campaign was to reignite optimism and reconnect people with a sense of who they are. To achieve this, we crafted a range of deliverables that worked together to create a cohesive and impactful message. These deliverables included:

Logo Design: We created a fresh, modern logo that encapsulated the essence of the campaign, symbolising resilience and a forward-looking vision.

Formulation Booklet: This detailed booklet provided in-depth information about the campaign’s underlying themes and objectives, serving as a valuable resource for stakeholders.

Printed Labels for Physical Samples: We designed and produced high-quality printed labels to be used on physical samples, ensuring that the campaign’s branding was consistently represented across all materials.

Social Media Assets: A suite of visually engaging social media graphics and posts was developed to spread the campaign’s message across various platforms, driving engagement and participation.

Email Marketing Assets: We created a series of email templates and content aimed at reaching a broad audience, delivering the campaign’s key messages directly to their inboxes.

Overall, this multifaceted campaign was designed to inspire and connect people during a time of recovery and rebuilding, utilising a variety of media and communication channels to maximise its reach and impact.

Discover YOU

Combining 3D product renders, motion graphics and images to create two teaser videos for a campaign launch.


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Why room 11?

We will take you through every step of the process: from understanding how video can help achieve your business objectives, to initial concepts and storyboards, through art direction, filming, full post-production and finally delivery.

Ensuring your video is optimised for online viewing is paramount, but at room 11 we also have the expertise through our sister company room360i to create video that delivers in all environments, whether online, at exhibitions, trade shows, company presentations or corporate events.

Video and animation can boost the impact of any business.

Get in touch

The possibilities are endless and the power is undeniable – contact us now to discuss ideas and see our work.